Church's Chicken

Real Deals ft. Harry Mack

As longtime fans of Harry Mack as well as hidden camera shows like Jury Duty and Impractical Jokers, we were all in when Brunner asked us to pitch on their new Church's Chicken campaign starring Harry Mack. Even better—it brought Danny Yourd and Steve Hoover back together in the director’s chair together after years of doing our own things. We couldn’t have asked for a better shoot. We teamed up with hidden camera master Chris Darnell (Borat 2, Impractical Jokers Movie, Tim & Eric) who brought his unmatched expertise to the setup—13 cameras rolling, zero missed moments. With an incredible crew, a perfectly disguised setup, and Harry dropping freestyle heat on unsuspecting customers, the energy in that restaurant was electric. What started as a hidden camera stunt turned into something way deeper: real reactions, real joy, and a reminder of why we tell stories in the first place.